CATHÁM
The GENESIS
CATHÁM NEW YORK was born from a challenge ambitious women know well: how to look boardroom-ready without compromising ambition or pace.
Our answer: Collagen-smart skincare that rises to the demands of high-performance lives and defies stress-aging.
"Beauty was never the goal. Owning your edge and leading from it was."
I didn’t create Cathám because I was obsessed with beauty.
As an entrepreneur trying to figure things out and going all in, self-care took a backseat—until my skin started paying the price. Fatigue, inflammation, premature aging. None of it reflected the woman I was building.
Regular skincare didn’t cut it for people like us — people who work hard, demand a lot from themselves, and refuse to settle. Beauty had to do more than just look good. It had to perform.
But more than that, it had to embody something the industry missed: exceptional. That became the driving force behind Cathám. A brand built to help women like us own their power, their presence, and their skin.
Because when you own what makes you exceptional, you stop competing — you start leading.
If you’re building something real, Cathám is built for you.
-Ann-Kristiin Reimann, CEO & Founder
We aspire to become the global hub for high-performance beauty — forming the next generation of exceptional women.
From personal care to global movement — where comparison fades and personal power rises.